Tamakkan organised a seminar on Big Data Analytics to share and simplify the science and mystery behind the numbers. Experts from US and China on analytics led the interactive panel idsucssion which helped the participants learn more about how data matters, how to analyse behaviour of the people and how to create “models” to predict the actions of target audiences.
Insights. Analytics. Results.
Learn about the power of big data analytics from world experts coming from the US and China.
Be a part of an interactive session where you can learn the science behind the numbers you see on the graphs on analytics and produce real results for your business!
Get your questions answered in the panel discussion regardless if you’re in government, media, marketing, digital marketing, healthcare, and more!
#307 twofour54, Park Rotana Complex
For directions, click here
Prof. Yong Chen is an Assistant Professor of Biostatistics at University of Pennsylvania. He received his Ph.D. in Biostatistics from the Johns Hopkins University in 2010. His current research focuses on statistical methods for electronic health record data, longitudinal/recurrent events data, and inference using big data.
BIG DATA PROJECTS
Prof. Xitong Guo is a Full Professor in Information Systems at School of Management, Harbin Institute of Technology. He received his Ph.D. in Information Systems at the City University of Hong Kong and Ph.D. in Management Science and Engineering at the University of Science and Technology of China. His current research focuses on e-Health, social computing and IT enabled innovation.
Algorithm and IT Solutions
Kathy Ning Shen
Dr. Kathy Ning Shen is an Associate Professor in Information Systems at University of Wollongong in Dubai. She is specialized in digital marketing, consumer behaviour and quantitative analysis. She got her Doctoral degree in Information Systems from City University of Hong Kong. She has published more than 70 refereed journal and conference articles.
BrandMoxie is a leading advertising and marketing agency that provides integrated marketing services including advertising, PR, strategy, research, publishing and production services. Established in 2004, BrandMoxie also runs its own CSR platforms. This includes Tamakkan, an initiative aimed at nurturing entrepreneurship, leadership and innovation, The Smovies, a platform for emerging filmmakers in the UAE, and the Dream Players, a programme aimed at nurturing creativity and the performing arts. BrandMoxie is also the publisher of Tempo magazine, a publication that focuses on creativity, innovation and social enterprise, and its online site Tempoplanet.com. For more information, www.tamakkan.com | www.brandmoxie.com
U.S. Embassy Abu Dhabi is dedicated to strengthening US-UAE partnerships in diplomacy, commerce, trade, regional security, education, art, and culture. The Embassy engages with a wide range of local partners to encourage broader and deeper understanding between the people of the United States and the United Arab Emirates. http://abudhabi.usembassy.gov/